Editors Note World View Asia-Pacific Scene Indian Panorama Kerala Traveller Aviation Face to Face 10 Questions Woman of the Month Hospitality Columns Bookshelf Variety Quiz Back Issues asian traveller :: home :: Face to Face F ace to Face Anju Chandrashekar r> On USPI believe we have a wonderful and matchless geographic location where our property stands. So we have an existing USP. The traditional cottages we here were transplanted from their original locations and are not newly built or given makeover. We have been renovating and bringing it up the comfort standards, for the last one and a half years. We have a fully professional management for running the resort.On Future PlansThe future plans for Surya Samudra include some more resorts. We are starting a small resort at Chikmagalur. It is a four bedroom old English villa which is being converted. The property at Kumarakom is coming up with 25 cottages and its construction is underway. We are looking ... read story Thailand to be Promoted as Year-Round Destination The recent political agitations in the country have dented the image of Thailand in the international market. What are the damage control actions have you taken?Thailand in the recent past has witnessed many crisis situations and hence it is essential that the destination holds a PR as well as crisis management plan at every level. In Thailand there is a separate division called the Tourism Authority of Thailand Intelligence Unit and Crisis Communication Centre which serves as an operations centre for sta... read story Dreaming it Big and Making it Real For someone born in a rural village in Faridkot, Punjab, India and started his career as a pilot in the Indian Navy and ventured into hospitality business, Sant Singh Chatwal has reached the heights he had dreamt of – through hard work. Now he is one of the most distinguished hospitality business tycoons in the world. “Dream it, plan it, believe it”, said Chatwal, who was recently awarded with Padma Bhushan, one of the highest Indian civilian decorations recognizing exceptional service to the nation, when asked the secret of his success.  Chatwal’s journey began in 1967 when he left Faridkot, Punjab, for Ethiopia. The hotel business was not what he had planned for, but by chance a local restaurant-owner recognised his flair fo... read story Budget Proposal Will Give Boost to Industry: Vivek Nair The proposal in the India Union Budget 2010 to extend the benefit of investment linked deduction to new hotels of two-star category and above across India would give the hotel industry in the country a much required boost, opined Vivek Nair, Vice Chairman and Managing Director, Hotel Leela Venture Limited. He was speaking to Asian Traveller on the sidelines of a function organized in Thiruvananthapuram as a part of Leela Kempinski Kovalam winning the India Tourism Award in the 5-satr deluxe category (the first time a hotel from South India winning the award). Excerpts:On BudgetThe budgetary proposal to extend the benefit of investment linked deduction to new hotels of two-star category and above is a good one. This will lead to more investments in the se... read story We Want to be the Number one Destination /tr> What are your expectations on the newly shaped joint activities by the South Indian states?With the recent South Indian tourism minister’s conference in Bangalore, a policy has been formulated to assure seamless travel throughout the southern states. A uniform tax structure like entry tax or luxury tax will also be in place. We are also about to have some common entry tickets to various monuments and other similar initiatives. We are confident that we will be able to make South India a common product for all inbound tourists.How will you alter you marketing strategy in the light of the joined initiatives? With the enormous potential in various areas of travel and leisure how will you project your brand i... read story Abinash Manghani r> My primary rationale for choosing a career with hospitality sector was to find a vocation which would offer challenges and opportunities for travel. The travel and tourism industry of which hospitality is a component has tremendous growth potential in India and we are beginning to see the changes in our society whether it be the growth of Civil Aviation and development of world-class Airports in the country. Hospitality is also in a growth phase. But India has only barely scratched the surface, the coming decade or two promises to be extremely interesting and challenging.I joined ITC Ltd. in the year 1987 and rose to become Marketing Manager, ITC Maurya Sheraton, New Delhi in September 2000. During 1992-94 I completed my MBA at AIM, Manila (Philippines)... read story Take Steps to Make Fairs Cost Effective Let us start with your latest venture. You are one of the Preferred Sales Agents of Louis Cruises in India. What do you think about the prospects of Cruise Tourism in India? How do you plan to go about marketing it? Which is your target segment? We are quite enthusiastic about this opportunity because it is a niche product and is primarily associated with the potential for stimulating economic growth and generating employment.  According to the Government of India figures between 2002 and 2006, India recorded a 310 per cent increase in cruise tourism.  As per estimates of UNWTO the cruise industry in the world in 2005 was valued at USD15.3 billion.  The study conducted in 2005 by CRISIL Infrastructure Advisory on be... read story Meena Kumari Meena Kumari met her husband Jagdish for the first time at a wedding. Incidentally that was ‘their’ wedding. “Something unbelievable for the new generation”, says Meena. “Ours was an arranged marriage and we met each other only at the marriage, not once before, not even at the engagement”. Jagdish B Nair who is the General Manager of The Travancore Heritage at Chowara in Trivandrum, got married to Meena 21 years ago. It is Jagdeesh’s calm and quite nature that Meena considers as the quality she admires in him most. “He is very much attached not just to his immediate family, but to his siblings and other relatives too”. read story Babu Alex r> A civil engineer by training, my association with hospitality industry dates back to mid 90’s when I was a student in Technical University, Berlin and was working for  a company by the name GIATA which is today one among the world’s largest content provider for tour operators.While enduring my studies in Technical University Berlin, I stumbled upon the tourism industry which was in a nascent stage in Kerala. I shifted my focus to this industry and promoted Indian hotels through a web based software Indian Travel Business in early 2000. This had opened up new avenues to market Indian resorts and hotels among the travel agents and tour operators in the European sector. My debut in marketing was with Travancore Heritage and from their move... read story Rockybul Hussain r> The tourism sector in India has been affected seriously by the recent economic meltdown. How has it affected Assam? How do Rockybul Hussain, Minister for Forest and Tourism, Assam you plan to over come this?Notwithstanding the economic slow down, the numbers of domestic tourists to Assam went up to 36.17 lakh in 2008 in comparison to 34.36 lakh in 2007 and 32.68... read story Marinique Truter tr> On constituting World Luxury Hotels Awards Marinique TruterExecutive ManagerWorld Luxury Hotel Awards The World Luxury Hotel Awards was established as a celebration of ultimate achievement in hoteliering. It is about congratulating hotels that have taken the extra step and such differentiated themsel... read story Amit Aggarwal Iviaworld.com is the new product launched by via which is the only online travel market place in the world. The trend which the travel Amit AggarwalCo Founder and CTOVIA business has been conducted in every country till date is such that the large players in the travel business including the big tour operators and travel agents who make all the noise as well as a stream of unrecognised smaller players. Since the big players mak... read story SilkAir Eyes New Heights SilkAir (Singapore) Private Limited is based in Singapore and a wholly-owned subsidiary Ahmad ZuhriManager IndiaSilkAir of Singapore Airlines and operates scheduled passenger services from Singapore to cities in Southeast Asia, South Asia and China. As the regional wing of Singapore Airlines, it serves many short-haul destinatio... read story Sajeev K Pillai r> I have been working in the health tourism segment for the last 12 years.  It gives me more pleasure and contentment as a person. I would like to say Somatheeram Ayurvedic health resort is the first property in the world promoting Ayurveda – seriously, genuinely and authentically.  And I glad to say that Ayurveda is the best solution as an alternative medicine for body, mind and soul. I like most to tell some healthy tips to the people, who are coming and interacting me during every meeting and conferences all over. We all at some point face a life challenge, such as illness, relationship/family issues, job loss, death, addiction or abuse, an experience that shatters our world, transforms the way we live and our very self as we have known it, an... read story Maytas Jiwalai r> I have been working in the hospitality industry for the last seven years. If you ask me what I like most about the hospitality industry and my profession I would say. for now, "living Four Seasons life". Working with Four Seasons people get you to know what exceptional services are. We treat each other the way we treat our guests at the hotel. I' m lucky enough to have full support from my family. My dad is a real estate businessman investing in condominiums, hotels and resorts in Thailand. He was the Deputy Governor, Bangkok, and was in-charge of city planning and construction around 20 years ago. My mom is a full time housewife. My elder brother is a stock broker and invests in my dad's real state business as well. My younger brother is a ca... read story Nishad Menon During my early school days at Kendriya Vidyalaya, when almost every one in my class was dreaming of a Medicine or Engineering career, I was quite sure about my hospitality career. After finishing my 12th I got admission at IHMCT Jaipur where I finished my diploma in Hotel Management. Simultaneously, I finished my degree in Bachelor of Tourism Studies from IGNOU. My career took off in 1999 soon after I completed IHMCT from Jaipur, with my first stint at the Taj Jai Mahal Palace and later at SITA Jaipur. It has been 10 years since I stepped into the industry and time has moved on since then. A lot of things have changed in my personal and professional life and I have enjoyed every moment of that. From 2002 onwards, I worked for Hotels across Kerala before... read story Lissy Unnikrishnan Nair Lissy Unnikrishnan Nair, is married to Unnikrishnan Nair, General Manager, Kadavu Resort which is situated on the banks of River Chaliyar in Calicut, Kerala. A graduate in travel and tourism, Lissy met her future husband at a hotel in Thiruvananthapuram, where both of them were working at that time. They got married in 1993 and have been living in Kerala for the last 15 years. Their only son Bharath Krishnan is 15 years old.  She is a home maker and loves cooking, gardening, watching T.V, reading novels and listening to music. Old film songs are her favourite. Talking about her husband she says "He is caring, loving and is punctual in all his activities." The one quality she likes most in her husband is his punctuality. But "he is too b... read story Sarath Sasi This is my ninth year in tourism industry. After completing my studies from IHM, Kovalam, (from where I got a degree in Hotel Management and catering Technology) I joined The Avenue Regent, Cochin. From then on I have worked with the Le Meridien, Cochin; Leela Bangalore and now for the past two years I am with the Taj Green Cove Resort, Kovalam.Being in sales always throws new challenges day in and day out. From meeting guests to countering the competition to formulating strategies for the hotel, all these enthuse me daily. You are also seen as the face of the hotel to the outside world. In this present scenario of global meltdown and cut throat competition, sales becomes the life line of any industry and to steer this department, I think is the greatest c... read story Daniela Andrea Sharma Daniela Andrea met Sanjay Sharma while working at Sheraton Oman. They got married in 1993 at Delhi and have been living in Kerala for the last eight years. A qualified Hotel Management professional with professional experience Daniela is now a home maker and supports Sanjay Sharma, who is currently the General Manager at Le Meridien, Kochi in Kerala. "Though, I do not involve in the day to day affairs of his business, I always extend my wholehearted support as and when needed", says Daniela. "The most I like about him is his extreme simplicity, sincerity and the positive attitude towards life. He is a man of great adventure and likes to take challenges in life. He is a complete family man and loves to spend his free time with us. He is loyal... read story Asish Nair A gold medalist from Kerala Press Academy, Kochi with a Post graduate diploma in Journalism and Mass communication, I have been directly involved in hospitality industry for the last six years. I never took my profession as a job - instead it's driven by passion. Selling hotels, resorts and holidays require more travelling and meeting people. Since holiday decisions are emotionally oriented it needs a close understanding of the customers I deal with. I was extremely blessed to be associated with brands like Kumarakom Lake Resort, Radisson Plaza Kumarakom, and Dream Cochin and now with The LaLiT Resort & Spa Bekal.  What I perform and how I perform, the final appraisal is done by the almighty himself. Professional satisfaction from the results for... read story Jana Linhartova Samdani Jana Linhartova - Samdani is married to Ghulam Samdani, Area Director (Southern Region), Sarovar Hotels & Resorts. Though a qualified tourism professional (who had worked as a tour guide and front desk staff in Prague, a resident manager at a resort in Italy, ann F&B staff in Switzerland) Jana is now a happy housewife and mother of three-year-old Mustafa Ghulam Samdani. She met Ghulam at The DCT Hotel Management School at Lucerne in Switzerland ("Actually I gave him some tuition", Jana laughs). They got married in Hyderabad in 2004, November and came to Kerala a year later. "I will never forget the moment I stepped on this land", says she. What Jana likes most about Kerala is "People, Ayurveda and the nature" but she... read story Assam Banking on Nature How do you position your state in the tourism market?The state of Assam has a lot of potential and it can be rated among the top five tourism states in India. In reality we are not marketing ourselves as much as the other states. So we are in the middle level in the tourism map. I wouldn't include our state in the first or the last segment and would rate five in a scale of ten.What is the role of the state government in the development of the tourism sector?The government plays a huge role in developing the tourism sector. It is the government who gives assistance to the industry's growth in the other states also.What are the innovative tourism products the state has to offer? read story We Hope for a Better Turn Out Next Season Current Season: The boom which was on in the 2007 -08 is no longer there, which is mainly due to the global economic slowdown and terrorist activities like the Mumbai incidents. These happened at the start of the tourist season which resulted in a lot of cancellations, especially from the foreign tourists.Business: The property started making profit from the fourth year i.e. the 2007-08 season. We have not been marketing the property aggressively. The existing customers were the main marketing tool as they spread the word about this new property and people started coming. Now we are marketing the product in an aggressive manner by opening an office in Mumbai.Expansion Plans: As part of the... read story Keys Hotels to Have 38 Hotels in India by 2014   Please tell us about your upcoming projects. What are the long-term and short-term plans the Group is having in India?We are a young group which is only three years old in India. We are backed by an American fund to build out a global business of budget and mid segment hotels in India and the other emerging markets. In India we have seventeen projects underway in which three are in Kerala. The first of our built-out hotel is in Thiruvananthapuram with 104 rooms and it will be ready in two or three months time. Construction work is going on in Kochi and in Kovalam. We will also open a hotel in Ludhiana this year which is a 96 room hotel and a 160 room hotel in Hosur Road, Bangalore. We are also opening two h... read story Sikkim to Give Prominence to Adventure, Eco Sectors Sikkim, the tiny state nestling at the foot of the Himalayas, is a small paradise which has a variety of attractions and activities to offer the visitors. Mountains, rivers, valleys and forests make it a perfect destination for eco tourists as well as adventure tourism enthusiasts. Realising this, the State Tourism Department is giving importance to these two segments, said Madan Kumar Pradhan, Deputy Director, Administration Protocol, Sikkim Tourism. Adventure sports have been identified as the major revenue earner in the state tourism sector. Sikkim government has recognized the role of tourism in socio-economic development of the state and done an excellent job in making Sikkim a preferred tourist destination. As part of the plan to attract m... read story Thai Travel Industry Back to Normal The Thai travel and tourism industry is now back to normal, says Phornsiri Manoharn, Governor, Tourism Authority of Thailand.  In an open letter to the travel industry she said the travel disruptions caused by the closure of Bangkok's two airports are now over and it's back to business as usual. TAT and related government agencies are preparing to mobilize their marketing resources to resume visitor flows, especially from our major markets, she added. Emphasis will be placed on inviting travel agents and media to see the situation for themselves, especially the fact that life is normal in all the popular tourist spots of Thailand. Recently the Asian Traveller spoke to Phornsiri Manoharn. Excerpts from the interview: read story Dubai Has Much More Than Shopping to Offer Dubai, which is known in the travel and tourism circuit as a shopping destination has a lot more to offer, says Carl Vaz, Director, Dubai Representative Office in India. Carl Vaz speaks to Asian Traveller about the various options and strategies. Looking beyond We have already made significant changes and developments in promoting Dubai beyond a shopping destination. Historically Dubai is known as a shopping destination but in the last six years there has been a gradual shift from merely DSF to a destination promoting sporting events. We have the travel agents in India promo... read story India is an Important Market for Malaysia Azizan Noordin, Director, International Promotion Division ( South Asia / West Asia / Oceania / Africa )  speaks about various aspects of tourism in Malaysia. Major MarketsWe have been in this industry for some time now starting from the late 60's. The major markets we have are from the regions in Europe, Asia and Oceania. Now we are looking more at Asia and countries like India which is in South Asia. We are also looking at West Asia. At present our number one market is South and Southeast Asia followed by West Asia and Europe.Marketing Strategy in Indi... read story Our USP is the People Known as 'Pearl of the Orient' and a 'Tourist Paradise', the state of Goa is located on the western coast of India in the coastal belt known as Konkan. The magnificent scenic beauty and the architectural splendours of its temples, churches and old houses have made Goa a firm favourite with travellers around the world. But then, Goa is much more than just beaches and sea. It has a soul which goes deep into unique history, rich culture and some of the prettiest natural scenery that India has to offer. Elvis Gomes, Director of Tourism, Goa spoke to Asian Traveller about the tourism sector in the state. Excerpts: ... read story Himachal Pradesh, A Picture Postcard Destination Himachal Pradesh is a beautiful hill state in northern India nestled in western Himalayas. The state is landlocked with the Tibetan plateau to the east, Jammu and Kashmir to the north, and the Punjab to the west. However the state stands apart from its neighbours in terms of its sheer topographic diversity and breathtaking pristine natural beauty. Dr. Manoj Sharma, Deputy Director, Department of Tourism & Civil Aviation. Government of Himachal Pradesh elaborates on the tourism scene in the state. Position in the tourism mapHimachal Pradesh is located in the northern p... read story Philippines Beckons Indian Travellers Rica Bueno, Head Team Asia Pacific, Department of Tourism, Philippines spoke to Asian Traveller about the tourism scene in Philippines, its marketing strategies and various related aspects. Excerpts from the interview: Which are the main markets for the Philippines?For the Philippines the first market is Korea followed by North America, Japan, China, Australia and from Europe it would be from the UK and Germany. We are getting good tourist traffic from Russia too. India is our new market.How important is the contribution of tourism to the economy of Philipp... read story Macau Plans More Promotional Activities Macau is a Special Administrative Region of the People's Republic of China and, like Hong Kong, benefits from the principle of "one country, two systems". Macau is a unique destination or that preserves a multi-cultural heritage alongside state-of the art tourist facilities and a full calendar of festivals, sports competitions and special events all year around. Peter Rohan Malik, Representative in India, Macau Government Tourist Office, spoke to Asian Traveller about the marketing strategies of Macau. Excerpts from the interview: On Main MarketsThe main markets... read story Down Under Eyes Indian Travellers Tourism Australia is a statutory authority of the Australian Government, which promotes Australia as a tourism destination internationally and domestically and delivers research and forecasts for the sector. Tourism Australia brings together the collective skills and knowledge of four separate organisations: the Australian Tourist Commission; See Australia; the Bureau of Tourism Research and Tourism Forecasting Council. The main objectives of Tourism Australia include influence people to travel to Australia and persuade them to travel throughout Australia. Rick Matkowski, Manager, Eastern Hemisphere, Tourism Australia spoke to Asian Traveller about the various plans and strategies Tour... read story Andhra to Promote Budhist Circuits There are dream destinations and then there is Awesome Andhra Pradesh, says the official website of Andhara Pradesh Tourism.  Andhra Pradesh offers everything from amazing beaches to appetizing biryanis, dense forests to dynastic forts, hot idlis to happening I.T, historic places to happiness personified, shopping zones to spacious zoos and spicy delectable cuisine. Andhra Pradesh is the fifth largest state in India and the largest in South India. The excellent infrastructure of Roads, Rail facilities, Airports and Ports, makes Andhra Pradesh easily accessible. The availability of transport, accommodation and a variety of cuisine makes the state a preferred tourist destination. The best time of the year to visit Andhra Pradesh is during the winter months (N... read story HHR Targets Metros, Tier II Cities in India New York-based Hampshire Hotels and Resorts, has plans to invest Rs 5,000 crore to build hotels across India in a span of four years. Major portion of the proposed investment would be dedicated for building up new hotels in southern part of India. The Group plans to set up new hotels under the brand of Hampshire Plaza and Dream Hotels in Karnataka, Andhra Pradesh, Kerala and Chennai. The group will hold forth the promise of Highest guest service and guest satisfaction across all the properties in the country. Ram Gupta, Managing Director, Hampshire Hotels and Resorts spoke to Asian Traveller exclusively. Excerpts: Immediate and long term plans of the companyOur plans are ... read story Country Club Luxury and Leisure !/tr> Country Club of India Limited, a pioneer in the concept of family clubbing in the country, has been successful in implementing a franchise model for its members. Y. Rajeev Reddy, Chairman and Managing Director, Country Club of India Limited spoke to Asian Traveller about the past, present and future of CCILRajeev Reddy entered the real estate business in 1981 with Rs 4 lakh that he had borrowed from his relatives and started Amrutha Estates, named after his mother. Now Country Club India Ltd is one of the fastest growing entertainment and leisure conglomerate in India. A multi-million dollar entity and a listed company on BSE (Bombay Stock Exchange), CC... read story Bringing Together Global Standards and Local Knowledge  Tell us about the main activities of AVIAREPS. What are the services you provide? Who are your main markets and clients? The AVIAREPS Group is the world's leading service provider in the aviation and tourism representation sector. We are a financially secure organization with offices in almost forty countries worldwide, specialized in providing services for airlines, airports, destinations, hotels, car rentals, cruise lines, attractions and shopping centers. Being the largest professional, global airline representation company we have also been authorized by IATA to market the IBCS (IATA Business Consolidation System) which encourages airlines to join IATA-BSP -in low volume online markets and e... read story Taj Unveils New Property How do you plan to position Taj Residency in the market? Taj Residency Trivandrum is a contemporary premium business hotel which will cater to a wide segment of the clientele as it has 137 keys to offer. The different categories of rooms from the superior rooms to the presidential suite will ensure that they hotel will enjoy an interesting mix of business travelers and leisure clients. Taj Residency Trivandrum will fill the void that existed in Trivandrum by providing a much needed destination for anyone who wanted to come to this region for business or pleasure. The size and layout of the hotel ensures that each segment is able to carve out its own space and enjoy the premium services and facilities of the hotel. ... read story Chattan Kunjara Na Ayudhya /tr> Which are the main markets for Thailand Tourism? Could you please give us the break-up regarding foreign tourist arrivals?Thailand gets the most number of visitors from East Asia, which accounts for more than 50 percent of tourist arrivals in the country- 55.18 percent in 2007 to be precise. Malaysia, Japan, China and Korea are the main for Thailand tourism. Europe is the second largest market - 25.51 percent in 2007. In 2007 Thailand also got tourists from The Americas (5.65 percent), Middle East (3.14), South Asia (4.74), Oceania (5.06) and Africa (0.74). The total number of tourist arrival in 2007 was 14,464,228 - which is 4.65 percent more than the previous year.How significant is the contribution of t... read story Shahram Saber - Regional Director (Asia) PATA The Regional Director (Asia) PATA is a newly created post. What are the objectives of this move? Could you please elaborate on the responsibilities of the Regional Director?As a membership based organisation PATA has and continues to support its members and the Travel and Tourism industry through a range of services and products aimed at enhancing development of the industry in Asia Pacific and beyond. Asia is a critical region due to its importance as a regional market with high growth potential and also as it is home to a large number of PATA members.As such supporting the PATA members and the industry is a key objective which can be achieved through improved interaction, communication and dialogue - with a new... read story Internet to Play a Major Role in Promotional and Marketing Activities M. Sivasankaran IAS, who took over as Director, Kerala Tourism recently spoke to Asian Traveller about various aspects of tourism in the state. Excerpts: PrioritiesMy priority is to understand the strengths and opportunities. My first priority is to sustain and build on whatever has been done by the government over a period of time. I understand that there has been substantial private public partnership framework which has been put in place and it also has to be sustained, nurtured and tak... read story C urrent Issue O ther Stories Anju Chandrashekar Thailand to be Promoted as Year-Round Destination Dreaming it Big and Making it Real Budget Proposal Will Give Boost to Industry: Vivek Nair We Want to be the Number one Destination Abinash Manghani Take Steps to Make Fairs Cost Effective Meena Kumari Babu Alex Rockybul Hussain Marinique Truter Amit Aggarwal SilkAir Eyes New Heights Sajeev K Pillai Maytas Jiwalai Nishad Menon Lissy Unnikrishnan Nair Sarath Sasi Daniela Andrea Sharma Asish Nair Jana Linhartova Samdani Assam Banking on Nature We Hope for a Better Turn Out Next Season Keys Hotels to Have 38 Hotels in India by 2014 Sikkim to Give Prominence to Adventure, Eco Sectors Thai Travel Industry Back to Normal Dubai Has Much More Than Shopping to Offer India is an Important Market for Malaysia Our USP is the People Himachal Pradesh, A Picture Postcard Destination Philippines Beckons Indian Travellers Macau Plans More Promotional Activities Down Under Eyes Indian Travellers Andhra to Promote Budhist Circuits HHR Targets Metros, Tier II Cities in India Country Club Luxury and Leisure Bringing Together Global Standards and Local Knowledge Taj Unveils New Property Chattan Kunjara Na Ayudhya Shahram Saber - Regional Director (Asia) PATA Internet to Play a Major Role in Promotional and Marketing Activities To place your advertisements in this space please contact Marketing, Mediastepsindia home | about us | advertise with us | subscribe | contact us | team support : colorvibes The news items and Advertisements published herein have been collected from various source, which are considered to be reliable. Readers are however requested to verify the facts before making business decisions using the same. No part of this magazine may be reproduced without the written permission from the Publisher. All rights reserved. Copyright © 2009