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Updated on : 2009.August.20


India, Hong Kong, Korea Shine at PATA Awards

 
The Pacific Asia Travel Association (PATA) has announced the winners of the 2009 PATA Gold Awards. For 2009 there are 23 PATA Gold Awards to be presented, with multiple awards going to Hong Kong Tourism Board, Korea Tourism Organization and Ministry of Tourism, Government of India. PATA Grand Awards have been awarded in Marketing, Education and Training, Environment and Heritage. This year the Grand Awards go to Visa Worldwide Pte. Limited (Marketing); Bintan Resorts (Education and Training), Spice Village Thekkady, India (Environment) and Temple Tree, Malaysia (Heritage).

The winners of PATA Gold Awards 2009 in different categories are
Marketing - Primary Government Destination: 2008 Korea, Sparkling Campaign, Korea Tourism Organization
Marketing - Secondary Government Destination: DreamSeason in God's Own City, Kerala
Marketing - Allied Partner: VisitBritain & British Airways Partnership Project, British Tourist Authority
Marketing - Carrier: Cathay Pacific New Cabin Designs Marketing Campaign, Cathay Pacific Airways Ltd., Hong Kong SAR
Marketing - Hospitality: The Taj Mahal Palace & Tower, Mumbai after Attack and Re-launch Campaign, Taj Hotels Resorts and Palaces
Marketing - Industry: Perfect Moments, Kuoni Travel (India) Pvt. Ltd., India
Ecotourism Project: Xizha Eco-tourism Community Project Same Ancient Town, Different Wuzhen, China Wuzhen Tourism Development Co., Ltd., China (PRC)
Corporate Environmental Programme: Together we can make it, The Jetwing Eternal Earth Project, Jetwing, Sri Lanka
Environmental Education Programme: Environmental Education at Frangipani Langkawi Resort & Spa, Frangipani Langkawi Resort & Spa, Malaysia
Heritage: Mamallapuram, Tamil Nadu Tourism Development Corporation, India
Education and Training: Singapore Specialist Program, Singapore Tourism Board
Marketing Media - Consumer Travel Brochure: Enhancement of the Complete Suite of HKTB, Hong Kong Tourism Board
Marketing Media - Travel Advertisement Broadcast Media: Incredible India, Ministry of Tourism, Government of India
Marketing Media - Travel Advertisement Print Media: Malaysia Truly Asia -- Truly More with every Visit. It must be Malaysia, TBWA-ISC Malaysia
Marketing Media - Travel Poster: Incredible India, Ministry of Tourism, Government of India
Marketing Media - Promotional Travel Video: Meetings & Exhibitions Hong Kong (MEHK), Hong Kong Tourism Board
Marketing Media - Public Relations Campaign: Enviro.aero - An Industry United, Air Transport Action Group (ATAG), Switzerland
Marketing Media - Web site: Responsible Tourism Guide to the Mekong www.ExploreMekong.org / USAID, ACE Project, Mekong Tourism and OPEN Advertising
Marketing Media - E-Newsletter: Creatively Yours, Creative Travel Pvt. Ltd, India
Travel Journalism Destination Article: Taipei 2.0 by Jennifer Chen, Travel + Leisure Southeast Asia, September 2008
Travel Journalism - Industry Business Article: DMCs defined: The real knights of creativity, TTGmice, September 2008, TTG Asia Media Pte Ltd, Singapore
Travel Journalism - Travel Photograph: Path to the Past, Lester V. Ledesma, Ink Publishing, Singapore
Travel Journalism - Travel Guidebook: Korea, Sparkling 365-365 Reasons to Visit Korea, Korea Tourism Organization
The awards will be given away on September 25th during PATA Travel Mart 2009 in Hangzhou, China (PRC).


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